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Step 10: Tagging
Tagging is an essential part of your SEO Plan of Action. It is important to understand how Tags
work with WordPress and how your are going to use this to your advantage. Tags are nothing
more than Refined Categories related to your Post which allow you to be specific about how
someone can find a particular piece of information on your site beyond the normal Category
Structure. Google loves Tags as well. Not as much as it used to because of the Tag onslaught,
but Google will readily identify the Tags on your site; Index and Follow them to their
Designation Pages if you let it.
If you remember in the SEO Plan of Action, I talked about Tagging and how we were going to
use it to Allow the Google Bot to flow through our site. Making sure You are using Tags in every
Blog Post is an Essential Part of the Blog Building Process. If You cannot do it Manually, make
sure You can Automate this process with whatever Auto Blogging Plugins you decide to use.
One important note:
In the Settings section of Step 5, we talked about allowing between 8-10
PostsonyourCategory/Tag/rchive/andSearchPagesinthe“Reading”Settingssection. If
you remember, I said previously that Google will generally look at the first 100 links on your
Blog’spage,soifyouhave30-50 categories (which are all counted as links), plus more menu
items and Advertisements in your Header and Sidebars, then you may want to change this
Value to 4-5 Posts per Page instead of between 8-10 as you were previously told. This will
ensure that Google gets to those Posts and then still can Follow through to the Next Page for
that particular Tag if there is one. My First Recommendation would be to NEVER have 30-50
Categories on Your Blog. This means your Blog probablyisn’tasTargetedasitneedstobeand
this General Focus will make it hard to have a Tagging focus on Your Blog as well.
.
Tagging Your Posts
Normally when you manually create a blog post, it is easy to add Tags to your Posts. This is not
the case with most Auto Blog Plugins. SometimesyougetTags,sometimesyoudon’t,and
sometimesyougetTagsyoudon’twanttohave.
There are only a few plugins which will automate Tagging for You. The Simple Tags plugin will
allow you to use the Auto Terms function which uses the Yahoo API to search your content and
place relevant Tags into Your Posts. Unfortunatelythisdoesn’talwaysworkwell. Some Auto
Blogging Plugins have this as an integral part of their Posting engine as well. It is important to
identify this as Tags are used by Google and other Search Engines for Indexing and Properly
Identifying Content. The more descriptive Tags you have in Your Posts the better. I
Recommend around 5-7 Targeted Tags. If Your Niche is defined well enough, you can go as high
as 10-15 Tags, but I do not recommend more than that as Your Contents Tags may lose focus
form Your Targeted Keywords.
The Most Advanced Option available for Tagging is
This Plugin allows you to use
multiple Tagging Features for Posts and Pages and the use of Automated Tagging which is highly
Targeted. The Plugin uses the Yahoo API, Open Calais API, and the TagtheNet API for highly
Targeted Tagging after scanning Your Content for its most Optimized Keywords.
.
Tagging & WordPress Shortcodes: A Different Type of Tag
There are WordPress Shortcodes or Template Tags as I always call them, that can make the
Tagging process problematic.
The problem with Auto Blog Template Tags is they have a tendency to pop up in Google as part
of the description for your Post Content instead of the Content you want to appear. This
is workable to a degree. A lot of high end Plugins like WP Mage have the ability to back date
Posts by the thousands. This causes a problem when these posts have not been visited
yet. You see it takes that first visit to the Post for some Template Tags to (For
Example: [reviewazon, [mage [phpbay) to unpack and populate their content into the post
page itself. ThiscouldincludeYourPost’sTargetrticles,YahoonswersContent,Video,Ebay
ads, Amazon Ads, etc. When the Google Bot is the First thing that visits your site and it Spiders
your Post quickly due to the SEO Plan we have implemented, you might have a problem with
the Template Tags popping up in the site description in Google. Just do a quick search on
Google for any Template Tags and you will see what I mean.
The problem associated with Auto Tagging and using Auto Blog Plugins that use WordPress
Shortcodes (Template Tags) is that you cannot Auto Tag automatically while your Auto Blog
Plugins are posting on Autopilot. If you do, then the Template Tags will end up as Tags on your
site too. This then becomes a dead giveaway that you are posting automatic content.
.
2 Courses of Action for 2 Problems:
*Understand that this is only an Issue for Plugins that use Shortcodes (Template Tags) for
Populating Content into WordPress Posts.
There are 2 ways to deal with this problem.
Firstyouhavetolookatthefactthatyoudon’twantGoogletoIndexyourPostsbeforethe
content is populated on the site, but you want your Posts Indexed right away. So it becomes a
dilemma. Posting to Digg or another Social site could possibly result in having these Template
Tags show up in Digg results for your site too. Not a good thing.
Google will generally use the first 160 Characters of the beginning of a Post for your site
description. Thisisn’talwaysthe case, but it can be used as a general rule of thumb if you want
to manually add content to Posting Templates so that the content you add is always indexed as
your site description instead of the Template Tags. This can be useful if you are using a Content
Spinner with your Posting Engine.
1 Answer, 2 Solutions
Option 1:
If you are going to Back-Date Posts with an Advanced Auto Blogging Plugin (which I suggest you
doinlimitedfashionasyou’llseeintheTechniquessection)and/oryouwantyournewPosts
to have their Template Tags unpack their content instantly when they Post, there is only one
Product that I know of right now that does it.
I am not trying to sell you this product even though I highly recommend
it. Web Traffic Genius (WTG) will unpack your Posts when you Post and if you are using back-
dating of Posts, you will want to setup a Cron Job to unpack these back-dated posts in blocks of
50 to 100 each day. On Shared Hosting accounts you should look at between 30 and 50 per day
via Cron. Cron Jobs are setup in cPanel in your Hosting account and you can see a detailed
video on how to do this for Web Traffic Genius in their Member’srea if you choose to
purchase it. WebTrafficGenius’mainfocusisn’tunpackingTemplateTagsthough,it’smain
focus is creating New RSS Feeds for each and every Post you create and when you run the Cron
Job I just talked about, it will create RSS Feeds for each and every back-dated Post and New
Posts you create on your Auto Blog. WTG will then submit these individual RSS Feeds it creates
to 22 RSS Aggregator sites which then will syndicate your content and provide your Auto Blog
with a ton of Backlinks, some of which carry some decent PR3-PR6 value. This will result in a
serious Traffic Boost for your site and I Recommend using this Plugin from the very first Post on
your Auto Blog. Take a look at my Review and Video of
and my
Results with it.
Option 2:
The second option is if you just want to unpack Future posts and are not going to Back-Date
anythingorlet’ssayyouarejustusingphpBay,phpZON,ReviewZON,orsimilarPluginthat
produce Affiliate Ads via these Template Tags. Then this Free Option might be better for
you. It is called the Future Posts Plugin and it was developed by a WP Mage Member who was
frustrated by this issue. He is also an ABB Member as well. The Future Posts Plugin will allow
you to choose a number of Future Posts (Posts that you have scheduled in the future), based on
your Server speed, that you want to unpack and be able to Preview prior to them being
published. This is a great tool to get for Free and it comes with a valuable widget as well.
Download the Future Posts Plugin and See Midox’s Full Tutorial Here:
*After using these tools, you should now have no problems with using the Auto Tagging tools
listed above. I would still wait until after Posting and then use one of the Auto Tagging tools
listed above to Tag your Posts that do not have Tags. You can test it as this is Plugin
dependent and with some Plugins you may be able to set your Auto Tagger to Add Tags to
each post when it is Posted.
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